Dashboard user interface. Photo: Deng Xiang / Unsplash
Governance tool 4.3 · M1 · Brand defence digitisation

IP Octopus M1: Repository & Analytics

Every brand asset on record.Every trend on one dashboard.

The repository and analytics module of IP Octopus: one governed record of your trademarks, designs and copyrights, the market intelligence around them, and the dashboards your legal, brand and leadership teams act on.

1system of record for marks, designs and copyrights
6modules across IP Octopus M1 and M2
4stakeholder views: legal, brand, sales and the board
4steps from registration to insight
BDI to confirmDetailed M1 feature list, screenshots and technical specifications from the IP Octopus technical overview.
Why it matters

IP portfolios are managed in spreadsheets while infringers work at platform speed.

Renewal dates live in one file, market findings in another and enforcement history in a third. M1 brings them into one system of record, so nothing lapses and every decision rests on the full picture.

Lapsed rights

Renewal and opposition dates missed across jurisdictions.

Fragmented intelligence

Field and online findings that never reach legal.

No line of sight

Leadership cannot see where the brand is under attack, or what it costs.

How it works

From registration to insight

  1. 01RegisterLoad marks, designs and rights into the portfolio register.
  2. 02MonitorWatch marketplaces, social channels and trade for misuse.
  3. 03AnalyseTrends by region, channel and product.
  4. 04ReportDashboards for legal, brand and leadership.

This is a summary of the platform. For a deeper understanding of how it would work for your organisation, please reach out to us.

Talk to a BDI partner
What M1 brings together

Repository, monitoring, intelligence and dashboards in one record.

IP portfolio register

Trademarks, designs and copyrights with owners, classes, jurisdictions and renewal dates.

Marketplace monitoring

Online listings, sellers and look-alike products in one watchlist.

Market intelligence

Field findings on counterfeits, grey-market stock and diversion, logged against each right.

Brand dashboards

Trends by region, channel and product for legal and leadership.

Who it serves

Built for every team that owns the risk.

Legal and IP

Portfolio, filings and renewal status.

Brand and marketing

Look-alikes and online misuse.

Sales and distribution

Grey-market and diversion leads.

Leadership and board

Exposure, actions and outcomes.

Security & trust

Built to the standard your auditors expect.

  • Role-based access
  • Activity logs on every record
  • Encrypted storage
  • Exports for counsel and auditors
Rollout

From kick-off to steady state.

  1. 1

    Discover

    Portfolio, jurisdictions and stakeholders.

  2. 2

    Load

    Rights, owners and dates into the register.

  3. 3

    Watch

    Marketplace and social watchlists set up.

  4. 4

    Report

    Dashboards configured for each audience.

Connected services

IP Octopus M1 is one part of a complete BDI service.

M1 is the record your brand protection programme runs on. BDI's field and online teams keep it current, and BDI's enforcement work acts on it.

01Investigation and advisory services

02Brand Defence Academy learning

The Academy runs brand-protection sessions as bespoke workshops and leadership briefings. None of the ten published courses covers IP.

03Trainings and workshops

  • Counterfeit identification

    For sales, distribution and field teams: how to spot fakes and look-alikes and report them.

  • Brand dashboard briefing

    For legal and leadership: reading the trends and deciding where to act.

Plan a workshop
04 · Regulatory insights

The law IP Octopus M1 helps you meet.

The provisions most often in play, what each requires and where the platform helps. This is a summary for orientation, not legal advice: check the current text, and the version that applies to you.

LawProvisionWhat it requiresHow IP Octopus M1 helps
Trade Marks Act, 1999s.25A registration lasts ten years and must be renewed to stay in force.A renewal register with alerts, so no mark lapses.
Trade Marks Act, 1999s.29Defines infringement of a registered trade mark.Monitoring records that show where and how a mark is being misused.
Designs Act, 2000ss. 11 and 22Design registration lasts ten years, extendable by five; s.22 covers piracy of a registered design.Design rights and their expiry dates on the same register.
Information Technology Act, 2000s.79; Intermediary Guidelines Rules, 2021, Rule 3Intermediaries must not host content that infringes IP rights and must act on grievances within set timelines.Takedown requests logged and followed up against the platform's deadline.
Consumer Protection (E-Commerce) Rules, 2020Rules 4–5Marketplaces must run a grievance mechanism and disclose seller details.Seller details captured for each infringing listing.
IPR (Imported Goods) Enforcement Rules, 2007Rule 3Rights holders can record their IP with Customs to suspend clearance of infringing imports.Customs recordals tracked alongside the registrations they rely on.
05 · Managed services

Let BDI run it for you.

Run IP Octopus M1 yourself, or let a BDI team operate it under agreed service levels.

01

Register maintenance

BDI loads your portfolio and keeps owners, classes and renewal dates current.

02

Monitoring and takedowns

BDI runs the marketplace and social watchlists and files takedowns.

03

Quarterly brand report

Trends, actions and outcomes for legal and leadership.

FAQs

Questions buyers ask us.

How is M1 different from M2?

M1 is the repository and analytics layer: your rights, monitoring and dashboards. M2 manages the work: enforcement cases, evidence and business partners.

Can BDI populate the register for us?

Yes. BDI teams load your portfolio and keep it current as part of the managed service.

Schedule a demo

See IP Octopus M1 on your own scenarios.

A walkthrough with a BDI product lead, tailored to your policies, workflows and reporting lines. We confirm a slot within one business day.

  • A live walkthrough of the platform
  • Your use cases, configured on screen
  • Deployment, security and pricing answered

Every enquiry is handled in confidence by a named BDI lead. Please do not include sensitive personal data at this stage.

Schedule a demo